Thursday, September 12, 2019

OneDay launches video support for showcasing properties

OneDay Hong Kong (https://www.oneday.com.hk) taps video technology to enrich property viewing experience for users and app technology to allow estate agents to easily upload video content using their mobile phones


Even in 2019 most online property listing portals' method of showcasing properties are still image centric. Images are still nonetheless a definite step up from the days of newspaper ads when advertisements were all text based. However, video content delivers an even more enhanced experience whereby the user can almost view the property vicariously through the eyes of the person capturing the video; offering a spatial perspective of the property which still images can never offer. Today, with the capturing of videos through mobile phones as easy as a press of a button why are there not more sites and apps showcasing properties using video content as the norm rather than as the exception. This is due to a multitude of reasons including the complexity of video manipulation, non standardised video format support across different devices, large storage capacity requirements for server administrators and difficulties in integration with legacy systems. Before the advent of smart phones the capturing and production of video content was a highly specialised industry requiring expensive video recorders and complex video editing software which only a few knew how to operate. With the popularisation of smart phone these barriers no longer exist and all the new apps that do not have to deal with legacy issues are all video-content friendly.

OneDay (https://www.oneday.com.hk) is arguably Hong Kong's No 1 real estate platform and they have recently launched video content support for all property listings. Estate agents and landlords can now easily upload videos to showcase their properties through our mobile App or website dashboard. Videos and images can be uploaded together en masse and the system will automatically process and sort through the different media types. The option to utilise video content to engage end users vastly deepens the connection with the target audience. Furthermore, these videos can be shared through social media and other video platforms which will tap a readership unbeknownst to image and text content.

“Using video as a supplement for interacting with the target audience creates a unique 3 dimensional experience that dramatically enhances the level of end user engagement” said Jason Cheng, CEO of OneDay. “We’re excited about integrating the video capabilities into the OneDay platform, further strengthening OneDay as the de facto property platform that people use in searching for real estate turn to. We’re constantly innovating our platform so estate agents and landlords can better connect, interact, and share with the end user.”

OneDay App links:-

iOS:-
https://apps.apple.com/hk/app/%E6%90%B5%E5%9C%B0-oneday/id1445966708

Android:-
https://play.google.com/store/apps/details?id=user.hk.com.oneday&hl=en

OneDay's different property sectors:-

Hong Kong Residential Properties (English)
Hong Kong Residential Properties (Chinese)
Hong Kong Commercial Properties (English)
Hong Kong Commercial Properties (Chinese)
Hong Kong Industrial Properties (English)
Hong Kong Industrial Properties (Chinese)